Visual Design for Pesto
ILLUSTRATION, ICONOGRAPHY, VISUAL DESIGN
Pesto is a platform for companies to find developers, and for talented developers to find a job that's the right fit for them
With this project, I captured the brand's essence, that is, finding guidance, work, and community. Integrating human and physical elements into the illustration made it more scalable.
Setting the brand colors and tone
Iconography for the homepage using abstract shapes
Final Pattern design
Proposed collaterals using the visuals
Pattern being incorporated on the footer of the website